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Meet the Team

At Island11 Media, we were founded on the idea that being small is a superpower. We want to build an agency that doesn’t pile up accounts but instead is selective about whom we work with and how we can best collaborate.

In short, we are a team of highly specialized media buyers with a strong focus on Google and YouTube ads.

We come from a world of performance marketing, where demanding growth goals create opportunities for unique strategies. We work across all sectors and with companies of every size imaginable. That’s the beauty of our service—no project is too big, and no relationship is too small.

Our goal is to be learning together, growing together every week, and for all parties to feel engaged in a true partnership.

Fundador & CEO

Harrison Phillips

Passei os últimos 8 anos em marketing digital focado no crescimento de empresas e na liderança de equipas. Antes da Banfana, trabalhei para ajudar a expandir uma agência de 5 para 450 pessoas. Geri pessoalmente mais de 50 milhões de dólares em despesas anuais e liderei uma equipa de Google Ads com mais de 100 pessoas.

Comecei a Banfana porque adoro Google Ads, adoro encantar parceiros com um excelente trabalho e adoro construir equipas que atuam ao mais alto nível.

Mantemos as coisas simples, eliminando tudo o que impede de oferecer aos nossos colaboradores e clientes uma experiência incrível.

Co-fundador & COO

Alice Neves

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CRO

Deven Amado

Cidade da Praia, Cape Verde

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Meta Ads Strategist

Derika Neira

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Gerente de Conta

Etson Pina

Cidade da Praia, Cape Verde

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Gerente de Conta de Anúncios Google

Andreia Lopes

Cidade da Praia, Cape Verde

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Gerente de Conta de Anúncios Google

Keven Tavares

Santiago, Praia, Cape Verde

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Gerente de Conta de Anúncios Google

Ariene Correia

Santiago, Praia, Cape Verde

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A company’s culture is the heartbeat of its values, guiding every action with integrity and inspiring innovation through a shared vision.

Values

Island 11 is committed to personalization, innovation, and transparent communication in its operations. The company believes in a data-driven approach and market research to tailor advertising campaigns specifically to meet each business’s needs. Transparency throughout the partnership ensures that clients are always informed about the progress of their campaigns, fostering trust and effective results.

Culture

The culture at Island 11 is characterized by a strong emphasis on freedom and impact, where each team member has the autonomy to work in their preferred way, fostering a highly collaborative environment without artificial barriers. The company focuses on maintaining a manageable workload per person, allowing for deep involvement in the day-to-day operations of each client, resulting in lasting partnerships and a commitment to broad and meaningful business outcomes. Island 11 values innovation and continuous improvement, always striving to push beyond the traditional boundaries of digital marketing.